It's all good mate, I suffer from the very same thing. In the sh!t at the moment with family 'cause I sent an email basically telling them to pull their heads out of their arse!
I built a Creedmoor for the reduced recoil and muzzle blast that it produces with the loads that I require for silhouette, the efficiency of the cartridge is what does that.
The inherent accuracy that goes with just about any 6.5mm is also why I chose to build a rifle in the chambering, as well as having thousands of Lapua 6.5mm projectiles on hand.
My choice had nothing to do with wanting to join a
fad. The cartridge has now been around for more than 11 years, new in terms of rifle chamberings, but hardly "latest thing".
The cartridge was designed originally for long range, high power National Matches in the U.S. with "off the shelf" competition grade ammo available as well as published data to replicate the factory loadings. It performs very well in that arena, always appearing in the winners circle since its' introduction.